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Tuesday, February 19, 2013

Rebrand Pt. II » Business Cards

Continuing on the rebrand topic today, I picked up my new business cards from Presshaus LA yesterday and, as promised, put together a few photos of the process. Approaching this overhaul, I kind of took the opportunity of not working with a client to ask myself what would challenge and inspire me to step outside of the box a bit. I found this vintage floral print and thought it would be fun to use it in a way that is timeless and modern, but also be a visual that people could remember me by if I were to pass along my card.

So in order to execute, I turned to the lovely Kristine and asked her thoughts on what she would recommend to turn the design to reality. We mulled over paper samples one afternoon and she introduced me to a new quality of Crane’s Lettra that allows you to digital print and letterpress. Bingo. We ended up doing a metallic gold letterpress of the logo on top of the floral print for the back and a two-color run on a nice, creamy white on the front. Did a little duplexing and voilà!

I took a few snaps of Kristine working her magic in her studio one evening {above} and was so enamored with the process. The precision it takes to do letterpress — my goodness! Certainly no small feat. This lady knows her stuff. And if you haven’t already seen it, check out this video that Emma put together on Kristine, her business, and her inspiring process. One of my favorites…

    • Jessica Comingore

      Thanks Alex!

  1. steffi

    thats very pretty!

    • Jessica Comingore

      Thank you Steffi!

  2. Jennifer Chong

    Jessica these are FABULOUS! such a little piece of art.

    • Jessica Comingore

      Thanks Jennifer! Hope all’s well.

  3. paper and type

    brilliant, brilliant, brilliant. they look, feel & smell so good! congrats :)

    • Jessica Comingore

      :) xoxo

  4. The Veda House

    Love it Jess. These look absolutely beautiful and I love the direction your new branding is going. Very sophisticated and YOU!

    • Jessica Comingore

      Thanks so much Cassie! Means a lot.

  5. Joy

    these are absolutely wonderful. super chic but also feminine.

    • Jessica Comingore

      Thank you Joy!

  6. Justina Blakeney

    wowy zowy!! fancy shmancy!! love it!!!

    • Jessica Comingore

      :) !!

  7. mackenzie

    these are absolutely the best business cards i have ever seen!

    • Jessica Comingore

      Wowza, thanks Mackenzie!

  8. contact

    there are really nice!

  9. Helena

    Your business cards look absolutely amazing!!
    Did you create the floral print yourself? How did you do it?
    Congrats on such on lovely branding! x

    • Jessica Comingore

      Thanks Helena! The floral print was purchased stock artwork of a vintage floral pattern.

  10. Amanda Louise

    I love these business cards. So simple but eye catching. These are great inspiration.

    • Jessica Comingore

      Thanks Amanda! Glad to hear.

  11. Jo

    Great work Jessica, these are wonderful! I own a small letterpress machine and have played around on it and taken courses to learn it, but, wow, I really am too naturally messy I think so I now leave it to the professionals! Love the look of your cards here and the finish is first class. Congrats!

    • Jessica Comingore

      I would be too! Seems like fun, but definitely best left to the pro’s. Thanks Jo!

    • Jessica Comingore

      Thanks Danielle!

  12. Jenna

    These are absolutely beautiful Jessica!! x

    • Jessica Comingore

      Thank you Jenna!

  13. Caroline | Wild Folk Studio

    mannn, i like your biz cards better than my own. gorgeous.

    • Jessica Comingore

      Haha, thanks Caroline!

  14. Chelsea

    Love these so much!

    • Jessica Comingore

      Thanks Chelsea!

  15. sosallydesign

    absolutely love these cards – keep seeing them cropping up on pinterest! such a gorgeous design!
    also, i’m pretty new to your blog – but really love it so far!

    • Jessica Comingore

      Thanks Sally. So glad…and welcome!

  16. Sweet Fairy

    Nice post, and your cards are so nice. I really appreciate your work. I’d like to see more designs of your cards. Thanks for sharing.

  17. Sandra Costa

    they’re ABSOLUTELY beautiful!

  18. Loretta


  19. Aimie Hudson

    Embossed business cards are very important for company. people get their first impact of the company you are performing when they see this cards.

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